
AI Powered B Corp support
The new B Corp Standards are out.
Do you know what they mean
for your business?
The new B Corp standards have introduced significant changes. Our AI assistants cut through the complexity - interpreting the official requirements in your regional context, so you can focus on what actually matters for certification.
The full implementation assistant (coming soon - sign up here) takes you further - helping you write policies, set targets, and build evidence.
"The B Corp Standards Interpreter gave me a quick, clear answer to a technical question about how the new standards apply to our business - saving us from having to wade through the standards ourselves".
Kath Dewar, Founder & MD, Goodsense
Why not just use ChatGPT, Gemini or Claude? Or read the standards yourself?
Generic AI doesn't access the actual B Corp standards - they're only available as extensive PDFs or through a logged-in portal, so it falls back on online info and articles and whatever's easily accessible. Answers can be incomplete or plain wrong. Even broken into individual impact topics, each PDF runs to hundreds of pages - far beyond what any general AI can reliably process. And much of the standards content sits inside images and diagrams, which most AI tools can't accurately extract in bulk or accurately - including the applicability rules that determine what applies to your specific size, sector, and industry. Get those wrong and you're working towards the wrong requirements entirely..
We've done all that leg work for you. Our AI assistants are built on the official B Lab standards - with every image and diagram and applicability rule extracted into a purpose-built knowledge base - so you get the right answers, fast, through conversation rather than endless documents. Of course, always verify important decisions with a human expert. But as a starting point, it will save you hours - and give you far more confidence than going it alone.
Worried about AI privacy, ethics, or environmental impact?
We're a B Corp. That means we hold our AI tools to the same standards we hold everything else. Here's how we've built our assistants with that in mind. AI AND SUSTAINABILITY - IT'S NOT CLEAR-CUT Using AI has an environmental cost, and we won't pretend otherwise. But sustainability is rarely a clear-cut decision - it's about tradeoffs. A business using our B Corp assistant to navigate certification is making a meaningful step toward better environmental and social outcomes. In that context, the energy cost of a focused, purposeful AI interaction is a reasonable tradeoff. We've designed our assistants to minimise unnecessary use, and we'll keep looking for ways to reduce impact as the technology improves. WHY CLAUDE? We chose Anthropic's Claude as the underlying model for its stronger focus on AI safety, transparency, and ethical development. It's a deliberate choice. PRIVACY & DATA SECURITY Our assistants run on enterprise-grade infrastructure, certified to SOC 2 Type II standards. Your data is encrypted both in storage and in transit (AES-256 and TLS 1.3 - the same standards used by banks and healthcare providers). Your conversations are not used to train AI models and are not shared with third parties for that purpose. Data is stored securely in the US. ENVIRONMENTAL FOOTPRINT We've designed the assistant to keep its impact low. It gives concise, focused answers and prompts you to start a fresh chat when you switch topics - because each new message reprocesses the full conversation history, so shorter, topic-focused sessions use significantly less energy than one long chat.